Woman walking on a runway wearing a red top, white coat, and blue jeans.
Model in red outfit with 'LOVECORE' text on a runway at a fashion event.

We’re on a mission to make love seen. Love of culture. Love of life. Love of self. What you wear speaks before you do, so we make clothes inspired by the American Sign Language “I Love You” hand sign. Love isn’t just something you say. It’s something you live.

  • Made with intention, inspired by the language of love, and meant to be lived in.

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Through Design.

We create intentional fashion-forward pieces designed to feel good and stand behind.

Through Status.

We design with the ASL “I Love You” hand sign as a shared symbol of identity and inclusion.

Through Impact.

We give back to the Deaf and hard-of-hearing community by donating 10% of our profits each year.

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Est. 2024

Deaf-owned. Small batch. Intentionally built.

  • Our modern apparel features original designs shaped by Deaf culture and human connection, with many pieces made right here in the USA.

  • If boring is your thing, we might not be for you. We like clothes that say something.

    Why Not? »